Digitisation for a better customer experience

Volvo Cars
StrategyUXDesign
Volvo Cars Digitisation for a better customer experience

In 2021, Volvo Cars revealed its strategic ambitions to be one of the automotive industry's fastest transformers and to become a fully electric car brand by 2030. It also set out to shape the future of mobility with strong ambitions on sustainable growth. Volvo Cars also presented its pilot plan on flipping the UK market by mid-next year to be direct-consumer facing using strong digital solutions. To honour these initiatives, Volvo Cars required a new, updated internal suite of tools in a simple interface that will enable them to work faster and create better offers for Volvo Cars's customers.

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A new, improved, cohesive experience. By presenting data to our expert users in a visual interface, it will enable them to trust the data and be more confident in what they see, this should enable them to work faster and create better offers for our customers.

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Redesign and launch of more than a handful of internal products and design system updates for a new enterprise design system allowing for better, faster workflows, supporting direct-consumer facing digital experiences on volvocars.com.

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