An independent design studio shaping brands with clarity and cultural resonance
Aberg Media Studios is an independent, multidisciplinary design studio.
We work across strategy, brand, product, and experience, partnering closely with clients from early thinking through execution. We are a small, senior team that values curiosity, judgment, and responsibility for the work we put into the world.
We believe that design has the power to capture imagination, spark laughter, inspire and hearten. The impact of our work is measured in how it's experienced and remembered.
Jonas Åberg
Founder & Creative Director
founded Aberg Media Studios in 2020 in Gothenburg, Sweden. His passion for design started early. At sixteen, he began teaching himself design and code, and at nineteen, he started his first design company with a friend in their garage, much to his parents' delight.
Aberg Media's unique perspective comes from its multidisciplinary approach and independent ownership. The studio works with a select group of clients, forming close, long-term partnerships. In 2025, Jonas and his team were chosen as the studio of choice to create the new visual identity for Lynk & Co.
Early in his career, Jonas worked on a new visual identity and website for CSN.se, Sweden's government agency for student finance. He also worked on the visual identity and website for Antagning.se and Universityadmissions.se, Sweden's national admissions platform for higher education.
In 2021, Jonas worked with AKQA in Gothenburg across clients such as Volvo Cars and Stena Recycling, designing digital products and brand experiences.
At Spotify, Jonas contributed to the development of new, personalized listening features that helped shape the streaming experience we see today.
Through the Aberg Media newsletter and his own channels, Jonas shares insights on design, creativity, and productivity, informed by running an independent studio and working with global brands.
Since founding Aberg Media, Jonas has collaborated with organizations including AKQA, Spotify, Volvo Cars, Stena Recycling, IST, Lynk & Co, and government agencies.
Today, Jonas focuses on building relationships with clients who value craft and want to create brands that inspire emotional resonance and positive change.
Mikael Ingo
Executive Advisor
For those who care deeply about craft
We're always interested in thoughtful people who care deeply about their craft and want to contribute to work that matters.
At Aberg Media, collaboration is central to how we work. We design brands, products, and experiences with care, clarity, and long-term intent, forming close partnerships with both clients and each other. If you're passionate about shaping meaningful work, we'd love to hear from you.